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High School Students will learn to promote Israel on Social Media
- 18 April 2023
- 9:06 pm
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- 18 April 2023
- 9:06 pm
The Israeli Ministry of Foreign Affairs is taking an innovative step towards promoting Israel’s image globally by launching a unique training program for high school students. (Photo: Supplied)
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The Israeli Ministry of Foreign Affairs is launching a unique training program for high school students to promote Israel on social media. The program is designed to create a task force of Ministry of Foreign Affairs youth who will work to address the many challenges Israel faces in the international arena, such as disinformation and lack of awareness. The program is funded by the Ministry of Foreign Affairs and will be delivered to all local authorities in Israel.
The training program will target high school students in grades 10-12 and will provide them with tools in advertising, marketing, and social-community-political branding. The course will be conducted in cooperation with the local authorities and the Targets Institute, and its goal is to give young people an opportunity to integrate into key positions in diplomacy and provide a young voice for Israeli public information.
Minister of Foreign Affairs, Eli Cohen stated “I believe in giving everyone an equal opportunity and believe in the power of young men and women to lead a change in consciousness and global discourse and to contribute greatly to the image of Israel. The tools they will acquire in the program will help them in the future to integrate into the top of political diplomacy.”
How the program will work:
The program will act as a response to the propaganda of radical elements and extreme ideologies against the State of Israel and anti-Semitism in general. It will be operated as a pilot for two years, starting with 10th-grade students in the first year and adding 11th and 12th grades in the second year.
The students who complete the course will lead a change of consciousness and image in social media, participate in international digital conferences and discussion forums, and initiate any means to promote Israel’s position. The program will equip them with knowledge and tools, assign them to work frameworks, and assist the public diplomacy system.
The program will provide digital lecturers and lecturers from the Ministry of Foreign Affairs to lead the contents in front of the future explainers. The young people will learn tools in advertising, marketing, and social-community-political branding, delegitimizing campaigns, and spreading positive information about Israel through social media.
They will also learn public speaking, body language, debate, and basics of photography, video editing, and Photoshop. The program will provide knowledge to create social discourse platforms and tools to deal with crises at the community, state, and international levels. They will also learn about the role of young Israeli leadership in dealing with anti-Semitism and anti-Israel campaigns.
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The Israeli Ministry of Foreign Affairs is taking an innovative step towards promoting Israel’s image globally by launching a unique training program for high school students. The program aims to equip the youth with tools in advertising, marketing, and social-community-political branding to tackle the many challenges Israel faces in the international arena, such as disinformation and lack of awareness.
This initiative highlights the Ministry’s belief in the power of young people to lead a change in consciousness and global discourse and contribute to Israel’s public image positively. The program’s focus on combating propaganda and anti-Semitism is commendable and will provide the students with a platform to initiate any means to promote Israel’s position.
Overall, this program can play a crucial role in providing young people with an opportunity to integrate into key positions in diplomacy and contribute to the top of political diplomacy in the future.
Ron East is an educator, community leader and public speaker. He’s spent a decade teaching in the Jewish and public school systems and spent a significant amount of time in various leadership roles in the not-for-profit sector including Executive Director of Football Manitoba and the Manitoba chapter of CFHU. Ron has published numerous newsletters, award winning magazines and online publications and is currently the Publishing Director of TheJ.Ca.
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Thank you for choosing TheJ.Ca as your source for Canadian Jewish News.
We do news differently!
Our positioning as a Zionist News Media platform sets us apart from the rest. While other Canadian Jewish media are advocating increasingly biased progressive political and social agendas, TheJ.Ca is providing more and more readers with a welcome alternative and an ideological home.
We revealed the incursion of anti-Israel progressive elements such as IfNotNow into our communities. We have exposed the distorted hateful agenda of the “progressive” left political radicals who brought Linda Sarsour to our cities, and we were first to report on many disturbing incidents of Nazi-based hate towards Jews across Canada.
But we can’t do it alone. We need your HELP!
Our ability to thrive and grow in 2020 and beyond depends on the generosity of committed readers and supporters like you.
Monthly support is a great way to help us sustain our operations. We greatly appreciate any contributions you can make to support Jewish Journalism.
We thank you for your ongoing support.
Happy reading!
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